My quest to find the pathway to financial success for coaches continues…
In this episode we continue our Real Coaching Revolution Series and hone in on a few reasons why financial success is so elusive in the field of professional coaching.
A few key points from this Podcast
First I talk about the shift from the Industrial Age Transactional Coach to the Connected Age Relational Coach
Issue #1: Confusing coaching definitions.
There is one definition promoted by the International Coach Federation which is based on the Socratic Method.
Then there is the information guru “Tell them how to do it” version of coaching.
NEITHER of this styles of coaching give players what they want from a coach
Issue #2: The Transactional Business Model
I have spoken about this a few times now but it is important to keep repeating this message because we all grew up in the Industrial Age and the transactional model is all we know!
Bonus Issue #3: Coaches must OOZE confidence
A player will only hire a coach when they FEEL confidence oozing from the coach. I call this the “Transformation Zone” and I explain it at the end of this audio.
Hello Dave,
thanks for bringing that up. I don’t know how many times I paid a coach for coaching me and ended up coaching my coach. I am so fed up with all these wanna be coaches.
Susanne
Dave, Great stage 5 episode. I look forward to the upcoming inputs you have foreshadowed.
Dave,
What I love about the insights you are sharing is that you are defining what I have been feeling about the past 5 years( I started in 2000) the way me and my coaching business has been transforming into.
So, I am not alone!
You have verified my insights of the who I am inside of my coaching practice and outside my coaching practice. This relationship makes for a happy existence. And thanks for be brave to hold up the ICF original principles in the mirror. I see them as the Mother of coaching…but it is time for them to allow their children to carry on in a new way.( and you know who you are).